A personal and critical exploration of the Ruler archetype, questioning power, authority, and the stories we accept as truth.

Illustration for the announcement of the Sunflower Art Festival to celebrate the 50 year anniversary of the Van Gogh Museum in Amsterdam.

Illustrations for magazine Vox, portraying Generation Z in 4 categories: Activism, Social media, Sexuality and Generational thinking.

A self initiated project to showcase a brand that is based on the archetype Innocent.

Illustrative branding for a fictional brand inspired by an old Victorian painting of Severin Roesen.

A series of 10 illustrations, 4 stopmotion animations and a cover illustration for newspaper Trouw/Weekendmagazine Tijdgeest.

Illustrative posterdesign to introduce the different innovations in the Province of Limburg. They were handed out on Prinsjesdag (Budgetday) to all members of parlement living in Limburg.

Part of a series of self-initiated branding illustrations inspired by archetypes. This illustration explores the idea of fun through the lens of the Jester archetype, taking inspiration from Fanta’s playful energy.

A self-initiated project showcasing a brand inspired by the Rebel archetype, focused on creating dynamic energy and attitude.

Illustrative branding for a fictional festival commissioned by designstudio OAT, part of a Inky goodness coarse.

Illustrative book design on how the brain works.

Illustration for a card made for a mentor guiding creative entrepreneurs.

Illustrative posters to draw attention to the impact of climate change.

A personal twist on Levi's advertising.

A series of 8 illustrations visualizing different social themes.

A series of illustrations for a pet shop app.

Illustrative packaging and branding for a fictional soda brand.

A series of illustrations inspired by movies.

An illustration for World Penguin Day about the impact of climate change on the survival of Antarctic penguins.

Illustrations for a creative community.

An illustrative spin on a fictional festival.

Self initiated stop motion.

A series of 13 illustrations of mythical animals created to enhance a cultural policy program.